Wednesday, January 9, 2013
2012 Annual Report
* Currently 131 members! * 10 encaustic paintings were sold, and two sculpture pieces. 25% of the sales of the sculptures went into the general fund. 15% of the sales of the paintings went directly into the marketing fund. * 10 members’ paintings were sold at the 4th Annual Fundraising Gala. $600 of raffle tickets was sold and this year we had a “pay bar” which brought in another $300. We made over $3500 after costs. The attendance was down this year, and we will revisit how to expand and improve. A BIG thank you to members who donated a painting for this once a year fund- raiser. We of course couldn’t do it without your generosity and support. * A donation drive was implemented this summer, with post card mailings and brochures as leave-behinds. In addition to the “donation jar” in the gallery, we received over $900 in donations. * The permanent encaustic collection continues to grow and now has 140 pieces. We are keeping the communication going with Museum directors about housing a museum exhibition of encaustic work from our collection. For more information on this, contact us at firstname.lastname@example.org * Workshops at the Institute included: Beginning workshop with Sherry Ikeda * The Encaustic Art Fund was established to provide sales funds directly to the artist while the purchaser pays on a schedule, and was enthusiastically used a number of times this year. * 2013 calendar is almost complete, and will be posted on the website and blog. Stay tuned. * The Institute blog is working very well. Thank you Linda Fillhardt! * EAI Face book is also doing well. Thank you Michael Pearce! * Advertised in THE Magazine every edition, as well as added advertising in the local newspaper’s entertainment section. Thank you Tina Robinson, and Russell Thurston! We also received additional advertising in newspapers, and brochures for Albuquerque and Santa Fe in the month of October for the local studio tour EAI participated in. This generated the strongest gallery attendance of the year. * The Encaustic Art Magazine has just published its 4th edition in December. Its success shows with increased readership and advertising. EAI also gains exposure through the magazine. Thank you Michael Pearce, Andrew Adleman and Kari Gorden for all the work it takes to put this together. * We added a part-time employed membership coordinator and all around computer organizer – Kari Gorden. A long time member herself, she understands our needs and keeps us organized!
Posted by LFillhardt at 6:48 AM